Well, those at the BCS fortress of Ineptitude and at the World Wide Leader have done it again. Those that have read my blog, may recall my bashing of ESPN for calling out the WAC for hiring a PR firm to bolster its case for the BCS. Why would I find it curious that ESPN, as of now, has yet to report this little nugget? Ari Fleischer has just been hired by the BCS to be their front man in their PR war to keep the BCS in our "hearts and minds".
For those who don't recall, Mr. Fleischer was W's press secretary. He is, in my mind, one of the best in the buisness. I'm not trying to be political, but any guy that can deliver the message stating the case for our war in Iraq, has to be one hell of a salesman. The BCS hired the best and I'm sure he's earning quite a few more pennies than his time in the White House.
Again I throw the BS card to our friends in Bristol. Why has this not been reported by the World Wide Leader? Why do they call out the WAC for doing the same thing, yet fail to report it when the BCS does the same thing? Again, as stated before, it is all about protecting their investment, with that fat new TV contract with the BCS.
The marketing machine chugs along. Charlie Weis is done and have you heard, it's Tim Tebow's last game in Gainesville? This and other over reported stories are coming to you next on sportscenter...